OpenAI’s latest updates: Separating value from hype for Marketers

OpenAI’s latest updates: Separating value from hype for Marketers

In this incisive analysis, we objectively analyse the reality behind OpenAI’s latest revelations on their first ever developer conference on November 6th 2023, probing whether they serve as genuine innovations or mere tactical moves within a highly competitive market. Our goal: to unmask the substantive impact of the main OpenAI’s updates within the marketing domain, […]

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