Client
B2B
Timeline
4 Weeks
Services
Advertising
About
Modern digital experience.
A cloud-based HR software provider aimed for an international launch, facing high costs in traditional market testing. Our AI-driven approach offered a budget-friendly alternative.
Challenge
The company needed to test campaigns across multiple regions but found physical testing too costly and time-consuming for their launch timeline.
Goal
Identify optimal messaging and visuals for diverse markets while maintaining budget efficiency, enabling quick adjustments for a global rollout.
Solution
We used AI avatars to simulate market responses, identifying top-performing elements across regions. This approach reduced testing costs by over 60%, refining strategy for a successful launch.
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